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Home | Merchant & Gould P.C.

Alexandra (Allie) Morris, supports our marketing department as a dedicated Marketing Assistant. Although she’s based in Minneapolis, she supports the marketing efforts of each Merchant &amp; Gould office located within the US.

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From maintaining the firm’s online presence to event planning, each day is different in the marketing department for Allie. Yet, she consistently rises to the occasion, helping us reach our goals, so we can better support our clients.

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Dedicated to Helping Move Our Company Forward Through Marketing

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“I’m excited to provide an extra set of hands to help move the company forward in a modern way.”

Allie understands the importance of marketing, especially within the legal industry, where marketing is often overlooked. She believes that, while finding quality legal support can be intimidating for business owners, strategic marketing stands in the gap, making legal services more accessible

Allie takes pride in knowing she can offer new perspectives within our marketing team that will help move our firm forward into the future.

Experienced Graphic Designer Turned Marketer

Before her work with Merchant &amp; Gould, Allie spent her time developing brand identities for many small businesses, including visual design, social media management, and marketing collateral. To design elements that communicated each client’s unique brand, Allie worked to understand their business goals, clientele, and voice.

Allie’s additional experience includes market research and competitive analysis, creating promotional items for brands, and developing lead generation strategies. Now, Allie uses this experience as a marketer for Merchant &amp; Gould by planning Associate events, managing the firm’s digital presence, and many other tasks.

First-Hand Experience in Customer Service

Allie also brings an extensive customer service background to the table. Working in the service industry for several years, she understands the many differences that exist between people and personalities.&nbsp;

Allie uses this knowledge when determining how to market to the specific audiences needing legal support. She also uses it to uncover the unique traits of our attorneys to better support their marketing efforts.

It’s Allie’s goal to blend high-quality service with the strategic and technical aspects of marketing. After all, marketing is all about people and connections.

Allie is currently attending Minneapolis Community &amp; Technical College where she is studying Web Design and Front-End Development. In her spare time, she enjoys traveling, listening to podcasts, and spending time with friends and family.

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she / her / hers

Minneapolis

Marketing Coordinator

Allie  F. Morris

Legal Marketing Association 
National, Member 
Midwest Region, Member